Long Island Iced Tea Corp. concentrates on the non-alcohol ready-to-drink (NARTD) tea segment in the beverage industry. At present, the Company is organized around its flagship brand Long Island Iced Tea®. This is its premium, ready-to-drink iced tea sold mainly on the East Coast of the U.S. via a network of regional chains and distributors. Long Island Iced Tea has its head office in Hicksville (Long Island), New York.
According to the Nielsen CGA, On-Premise Consumer Survey, 2016, iced tea is the 4th most popular cocktail beverage in the United States.
The Company uses only natural fruit flavoring, pure 100 percent cane sugar, and non-GMO tea leaves. Long Island Iced Tea consists of premium, hand-picked tea leaves. The tea lineup includes Peach, Mango, Lemon, Southern Sweet Tea, Raspberry, Guava, Green Tea and Honey, Iced Tea ½ Lemonade, Diet Lemon, and Diet Peach.
Long Island Iced Tea’s Chief Executive Officer (CEO) & Director is Mr. Philip Thomas. He has more than 20 years of beverage experience. In 2003, Mr. Thomas re-energized a 45-year-old family owned food and beverage distribution business, Magnum Enterprises, through establishing strategic partnerships with Coca-Cola and Vitamin Water.
The Company’s tea is priced below comparable premium brands. Long Island Iced Tea has a strong base in the U.S. Northeast, Florida, and the U.S. Midwest, with more States ongoing.
The Company now has an account with Food Lion. This is the largest partnership in Long Island Iced Tea’s five year history. Food Lion has more than 1,000 locations throughout the Southeast and Mid-Atlantic (10 States). Product became available in Food Lion stores last month.
In addition, other regional chains it has relationships with include ACME, Menards, SuperMax, Krasdale, Ingles, Christmas Tree Shops, and Restaurant Depot. Long Island Iced Tea has global distribution in Canada, Puerto Rico & Caribbean, Bermuda, Honduras, and the Dominican Republic & St. Martin.
Furthermore, Long Island Iced Tea has strategic Broker & Distributor relationships with Southeast Beverage Company; SellEthics Marketing Group, Inc; JOH; Empire Distributors, Inc; Garden Foods; General Trading; Bozzuto’s, Inc; and Milestone Beverage.
Yesterday, Long Island Iced Tea announced a new partnership to distribute its beverages in Colombia by way of Diviza S.A. Long Island Iced Tea® is an NARTD tea, which will be available in 18oz bottles. ALO Juice® is an NARTD functional beverage. It will be available in 0.5 liter and 1.5 liter bottles.
The Colombian NARTD tea market has increased at a 32 percent CAGR (Compound Annual Growth Rate) from 2010 to 2015. The expectation is that it will increase another 26 percent to reach COP$585 billion (USD$205 million) by 2020.
Mr. Philip Thomas, Long Island Iced Tea’s CEO, stated, “We are extremely proud and excited to be announcing our first partnership in South America. This partnership continues the international expansion of our flagship Long Island Iced Tea® brand as well as our recently acquired ALO Juice® brand. We believe that Diviza is a great local partner in Colombia, which covers a significant amount of the country and maintains relationships with major chain accounts such as Grupo Éxito and Olímpica.”